Understanding how well the enterprise is performing based on its internal data is one view of the business. Understanding how well you are doing against competitors is another. Understanding the actions to take for success is still a third view. Add to that the capability to view alternate choices and strategies in markets, products and other asset moves and you really have an advantage. This is the realm of competitive intelligence, not just data or information but actionable knowledge that ensures the survival and success of your enterprise. This seminar pulls together the different components of a competitive intelligence capability and identifies what makes it an enterprise competency. Related issues such as available technology, leveraging IT capability and staff requirements are covered. Lectures are supplemented by exercises and demonstrations of tools providing the attendee rich learning experience. Who should attend: Business planners, strategy professionals, middle managers, senior executives, IT managers and professionals, business analysts. Course Outline Competitive Intelligence (PDF)  Home | About KCI | KCI Training Courses | KCI Business Courses | KCI Consulting | Partner Resources |
