Mergers and AcquisitionsHow can you increase the probability of M&A success? Keeping in mind that most M&A analysis is based on financial, market, product and legal similarities and differences the real value comes from the capability of comparing the operations. Comparisons of operations are usually glossed over as too expensive so a series of interviews with executives is substituted for a more extensive analysis.
The goal of an M&A analysis depends on the purpose of the M&A. What the organization need you are trying to fulfill:
- If the goal is complementary, then you are looking at differences to expand your reach
- If the goal is economics of scale, then you are looking at similarities to reduce costs or keep a competitor out of the market.